Building trust is an essential part of achieving sales success in international markets. In this masterclass we will look at communication styles across cultures and how to adapt sales and marketing approaches to engage more effectively with international buyers. The focus of the masterclass will be doing business in South East Asia.
Date: 11 May 2016
Location: Greater Manchester Chamber of Commerce - 151 Deansgate Manchester M3 3WD GB
Who should attend?
What will the event cover?
The event will cover understanding communication styles and behaviours across cultures and how to engage with buyers in South East Asia. The event will also elaborate on understanding communication styles and why they differ. Culture and language considerations that will be explored include:
You will engage in group learning and also have chance to book a one-to-one advisory session with Sara Knowles, UK Trade & Investment’s Language and Culture Adviser in follow up to the event.