Calorex Heat Pumps finds export success in over 60 countries
Based in Essex, Calorex is Europe’s leading manufacturer of cooling and drying equipment.
The company now exports to over 60 countries in Europe and Asia with over 52% of its turnover made up of exports. Years of international experience has allowed it to adapt its products to meet different market needs and climatic conditions.
Trading Internationally
Calorex’s management had significant experience entering new markets, and with this expertise it was able to identify lucrative opportunities abroad. Calorex saw a huge demand for its products in the Middle East as local businesses turned to British manufacturers to develop specialist products for the swimming pool industry.
Exporting Tip
‘Learn the local market culture, have information available in the local language, check trade tariffs and local regulation that may apply to your product. Calorex have experience of hundreds of different applications in different national climates and French, German and Spanish speaking linguists on board as part of our team which help it to succeed.
The final piece of the jig saw is our colleagues at the Essex Chamber of Commerce and we rely on them with regard to legalisation of documents such as certificates of origin and other documents to ensure a smooth running export system. We also take advantage of their expert knowledge when we come across a new market and need to check out the requirements for that country. The staff is very helpful and we have made good use of their training courses. All of these things add up to a very useful resource for our export team.’ Anne Guerrero, Calorex
The Export Journey
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Evaluating the Opportunity
Taking the first steps on your export journey? Establish the Export Readiness of your business and evaluate opportunities through Market Intelligence and Market Seminars
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Planning for Success
Planning your export success involves Export Training for your team and identifying the best Distribution Channels for your products and services
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Making Connections
Making connections is made easier through our global network, giving you Local Market Access and support with Trade Shows and Missions
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Making it Happen
To make your export success happen, get help with Export Finance, Getting Goods to Market, and Sales & Marketing
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